Segmenting visitors of cultural events: The case of Christmas Market

نویسندگان

  • Juan Gabriel Brida
  • Marta Disegna
  • Raffaele Scuderi
چکیده

http://dx.doi.org/10.1016/j.eswa.2014.01.019 0957-4174/ 2014 Elsevier Ltd. All rights reserved. ⇑ Corresponding author. Address: School of Economics and Management, Free University of Bolzano, Piazzetta dell’Università, 39031 Brunico (BZ), Italy. Tel.: +39 0471 013293; fax: +39 0471 013009. E-mail addresses: [email protected] (J.G. Brida), [email protected] (M. Disegna), [email protected] (R. Scuderi). Juan Gabriel Brida, Marta Disegna ⇑, Raffaele Scuderi

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عنوان ژورنال:
  • Expert Syst. Appl.

دوره 41  شماره 

صفحات  -

تاریخ انتشار 2014